Leading expert company in data modeling for construction. Micro Aided Design or M.A.D. offers training and consulting construction companies. Starting from 1988 the company has been developing data modeling and has served as expert for many development projects and been a member in research projects for construction field. M.A.D. Is the creator of ArchiCAD, the most popular data modeling program in Finland developed specifically from the designers perspective. It is being used in 70% of Finnish architect companies. ArchiCAD is embraced by the industry because it is efficient, versatile and intuitive. The program can be used throught the lifespan of construction from designing to up-keeping.